Exploring design strategy in parametric design to support creativity

This paper deals with the generative and evolutionary aspects of parametric design. We aim to provide a better understanding of individual design strategies to support creativity in parametric design via protocol analysis. An in-depth analysis conceptualises subjects’ creative strategies into two models: problem-driven strategy and solution-driven strategy. The solution-driven strategy progress design in the solution space resulted in the highest value in the level of creativity. This is one of potential aspects of parametric design. Exploring design strategies in parametric design contributes to its effective use.